​Investigate all candidate journals on elsevier.com to find out:

• Aims and Scope

• Accepted types of articles

• Readership

• Current hot topics by going through the abstracts of recent publications

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...adheres to publication ethics

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• avoid plagiarism of others work

• Avoid multiple publications of the same work, never submit your manuscript to more than one journal at a time

• Cite and acknowledge others' work appropriately

• Only list co-authors who made major contributions

The main thing to remember with any research paper is that it is based on an hourglass structure. It begins with general information and undertaking a literature review, and becomes more specific as you nail down a research problem and hypothesis.

Finally, it again becomes more general as you try to apply your findings to the world at general.

Illustrations are critical because...

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• Figures and tables are the most efficient way to present results

• Results are the driving force of the publication

• Captions and legends must be detailed enough to make figures and tables self explanatory

• No duplication of results described in text or other illustrations

Ask a native speaker or use a language editing service to improve your paper before you submit it.

Poor English makes it difficult for the editor and reviewers to understand your work and might lead to rejection of your paper.
Be alert to common errors:
       Sentence construction
       Incorrect tenses
       Inaccurate grammar
       Mixing languages​​​
English language should be used throughout the manuscript, including figures, charts, graphs and photos